Judging by the most popular subreddits and other statistics on social platforms, Americans rely heavily on getting their news from social media. Subreddit activity stats show that 8% of Americans with internet access get their news from Reddit. These Reddit traffic stats will show you exactly how. We are used to platforms appear and become forgotten, but this one is still relevant in 2022. Reddit has been around since 2005, but it keeps getting bigger. Such popularity among Gen Z users shows that Reddit is likely to continue its growth for a long time. Gen Z Reddit users provide more than 8 billion monthly views to the platform. The remaining 18% have high school degrees or less. If they don’t hold a degree, then they’ve at least attended a university, as suggested by the same statistics on Reddit users stating that another 40% have some college. Unlike most other networks (not counting LinkedIn), Reddit users largely have a higher education. 42% of Reddit users have a college degree. This data comes from February 2019, and it shows that almost twice as many men in America use Reddit compared to women. Based on the Reddit gender demographics, 15% of men and 8% of women in the US use Reddit. All other countries account for 3% or less of the total number of Reddit users. Next is Canada with 7.6%, then Australia with less than 4%.
The next largest population on Reddit are the Brits, with 8% of Reddit users coming from the UK. Almost half of all Reddit users come from the US.ĭemographics of Reddit users change constantly, but according to stats from May 2020, almost 50% of Redditors were US citizens. However, not all of these English-speakers come from the US, as you’ll see in the next stat. Judging by the demographics of Reddit, 70% of them speak English. After all, you should know who your discussion opponent is. Who are Reddit users? This information may not be as useful as, for example, information on people you can meet on Tinder, but it may be helpful. These results are attributed to the major change in Reddit’s ad model in 2019.
Reddit was slotted to reach the $119 million mark in ad revenue in 2019, and that number is set to be $181 million in 2020 and $261.7 million in 2021. Reddit account stats show that it is on its way to doubling the 2019 ad revenue in 2021. What’s also interesting about these Reddit statistics is that as much as 28% of the site’s traffic comes from searches. In the US, Reddit is the 6th most-visited site. It also shows that this percentage has grown significantly in the past few years. 17% of Americans with internet access used Reddit in 2019, according to the Reddit user demographics. Twitter, Snapchat, and Pinterest all have fewer monthly active users than Reddit. This data is from April 2020, which places Reddit among the top social platforms in the world. The total worldwide number of monthly active Reddit users is 430 million. They reveal a bit more about Reddit’s users, popularity, and economic success. General Reddit User Stats to Get You StartedĪfter the most important stats, here comes the general information you may not know even if you’re an avid user. Almost half of all Reddit users come from the US.The most popular subreddits have less than 120 characters.Based on the Reddit gender demographics, 15% of men and 8% of women in the US use Reddit.The total worldwide number of monthly active Reddit users is 430 million.Reddit user statistics show that it is the main hub for technology enthusiasts.continually gets more than 1.2 billion visits every month.Subreddit activity stats show that 8% of Americans with internet access get their news from Reddit.is among the top 20 sites in the world.While this piece should interest every marketer, it can also be of interest to Reddit users and other people curious about the latest Reddit stats. You should be one of them, which is why we wanted to help you by giving you a list of some of the most important Reddit statistics available.īut that’s not all this article is about. Reddit is often considered an untapped platform for market research, and only the smartest entrepreneurs use it today. Interested in finding new places to research your target market and thus improve your marketing efforts? If that’s the case, you need to consider Reddit, the social sharing platform that’s grown to massive proportions since 2005 and continues to grow in 2022.
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